UVSC College Times
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The College Times MONDAY, DECEMBER 3, 2007 THE INDEPENDENT STUDENT VOICE OF UTAH VALLEY STATE VOLUME XXXVII NO. 14 UVCOLLEGET7MES.COM On campus UTAH VALLEY U N I VE R S ITY As the Utah Valley University monogram, this logo will be used on everything from letterhead to lanyard. It features a negative TM image of the state of 3 Utah in the first U. UTAH VALLEY UNIVERSITY The main athletic logo features a new rendition of the Wolverine. Unlike the previous Willie logo, the new one illustrates a darker green and goldenrod yellow.. Dubbed "the paw," the horizontal athletic logo will be displayed prominently on T-shirts and hats. The vertical athletic logo, termed "the claw" reflects the traditional U over V image, but with an attractive twist. Goin Graphic Image Task Force and Rare Method unveil UVU identity, logos, and website, launch VVUphoria Eleanor Cleverly-Takahashi Editor in chief The new image of Utah Valley University has officially been unveiled. Six months after the University Image Task Force began their mission to transform the identity of a school many still assume is a technical college, the committee has launched a campaign that has the potential to set up UVU as the other powerhouse university in the valley. Co-chaired by Val Hale, Vice President for Advancement & Marketing, and Chris Taylor, Associate Vice President of College Marketing & Communications, the University Image Task Force included alumni, faculty, students and trustees who met once a week over a six month period in order to debate design challenges, color schemes and the overall aesthetics of the newly formed university. On Friday, Nov. 30, the UVSC community gathered together in the student center ballroom to participate in the official unveiling. Having been approved only hours before by the UVSC Board of Trustees, the institutional logos, athletic logos, school seal, new web site and fight song were presented by members of the Image Task Force and Eric White, Vice President of Creative Services at Rare Method, the advertising agency that developed the new UVU images. Although there were a few malfunctions in the program, it was clear that audience members, which included prominent citizens of Utah County and even current and past state, officials, were impressed by Rare Method's conceptualization of Utah Valley University. As White noted, the pressure was on during the creation of UVU images since the institution only has "one chance to do it right." The new institutional logo, which will be used on everything from apparel to letterhead, is "not too overly classical," said White. The U in the UVU logo was constructed to have the negative image of Utah state within it, a fact that was eagerly pointed out to the crowd. While the color scheme has been adapted slightly, the overall identifiers have remained the same. Mul- See BRANDING A3 On campus Usted habla espanol? NetXNews' first Spanish newscast receives critical feedback from community Robert Hayden Assistant news editor The growing number of multi-cultural individuals throughout Utah, many of which speak English as a second language, has resulted in a clash of languages and in some cases ideologies.The quickly growing Hispanic population currently represents 11 percent of Utah's ethnic background, according to Utah's www.utah.gov Web page. At UVSC, Hispanics repre sent the largest ethnic group, outside of Caucasians, at 4 percent. This semester, NetXNews, UVSC's student media productions, launched its first Spanish newscast - the first of its kind for a college within Utah County - to run alongside its English version. NetXNews' Executive Producer Veronica Lopez took the initiative to create the broadcast. "When I became the executive producer, I wanted to start something new," said Lopez. "I wanted to leave a See A6 for The College Times stance on the issue ofbi-lingual newscasts touch of myself; I wanted to create a Spanish program." The newscast, which airs many of the same stories as its English counterpart, with an emphasis on multi-cultural events, is produced almost exclusively by Lopez. Each week she works to write and See NEWSCAST . A2 State wide Taxes on textbooks Bill to eliminate taxes on textbooks gains support Jennie Nicholls Assistant news editor Students from all over the state have rallied behind a bill trying to eliminate taxes charged on the sale of textbooks. An idea presented to the Utah state legislature from the Coalition of Higher Education for Affordable Textbooks is a bill asking for a $4.7 million tax break with portions of the break coming from both the state's general tax fund and local governments. The bill simply aims for textbooks See TEXTBOOKS A3 On campus Campus police draft plan in case of shooter Justin Ritter News writer Campus police have recently added an active shooter segment to UVSC's emergency plan, outlining what students should do if someone opens fire on campus. According to UVSC's Chief of Police, John Brewer, the active shooter incident plan is a compilation of recommendations based on previous school shooting incidents. It includes directions on what students should do if they are directly or indirectly involved in the shooting, where they should go and who they should call. If there is a gunman at large at UVSC, students are advised to exit the building immediately and leave campus in an orderly manner, warning other students as they go. Public safety personnel may ask students to identify themselves as they leave, in order to determine who is still on campus. If students are directly involved and unable to exit the building, the plan recommends that they go to the nearest office or room, close and lock the door and cover its windows. Students should not answer the door, but should remain quiet and wait for law enforcement to help them out of the building. . In both situations, students should call 9-1-1 or campus police. Campus police can be reached by calling ext. 5555 from any campus phone, or (801) 863-5555. They should give the dispatcher their See SHOOTER A2 In News Operation Smile Operation Smile takes student volunteers to Egypt to help children with facial surgeries. Read more on A2. In Opinions Holy War Still celebrating or mourning the final score oftheBYU-Utah game? Read Wiz of Wordsdom for another fix on the rivalry. More on A6. In Life Movie review Check out the new movies for winter break in the December movie review on B2. In Sports Volleyball Women's volleyball team wins the Division I Independent Championship. More on B6.
|Title||UVSC College Times, 2007-12-03|
|Description||UVSC College Times was the student newspaper for Utah Valley State College from July 07, 1993 to June 2, 2008|
|Publisher||Utah Valley University|
|Subject headings||Utah Valley State College--History; Utah Valley University--History; College student newspapers and periodicals;|
|Source||The College Times, 2007-12-03|
|Rights||Copyright 2013 Utah Valley University|